CORE VALUES

We serve our customers, and our community with integrity and encourage philanthropy through example. Our Core Values include the following philosophies:

Have Faith

Our personal and professional choices are guided by a belief in God.

Faith is the driving force behind what we do every day. It guides our business decisions, our interactions with each other and how we engage with our customers. There is no substitute for the comfort and strength faith brings to our lives.

Support Philanthropy

We will leave the world better than we found it.

We recognize the world is an imperfect place, and believe one small gesture can make a big a difference. We encourage our team and the community at-large to share information about causes they support. The growth of our business is motivated by a desire to do more.

Create Balance

Our work environment will support our spiritual, personal, business and financial goals.

We are committed to creating an environment where employees are encouraged to reach their maximum potential. We support self expression and foster the development of strong minds, strong bodies and strong spirits. Every day presents an opportunity for us to improve ourselves and our organization.

Be Happy

Find joy in your life.

We strive to create an environment conducive to both creativity and productivity, where fun and work live side by side. As business demands increase, work/life balance can become harder to obtain. We are committed to helping everyone incorporate fun into everything they do.

Cultivate Integrity

Without exception we will hold ourselves to the highest standards.

We have established ourselves as an organization with the highest moral principles and professional standards. Honest dealings with customers, vendors and each other are central to our business practices. We are committed to being fiscally and environmentally responsible and continually raise the bar, setting standards ever higher.

Make it Count

Operating efficiently allows us to excel as an organization and individuals.

By streamlining business practices we are able to operate more efficiently, allowing us to do more as an organization and in our personal lives. As we maximize organizational productivity, we are able to focus on our spiritual and personal development and spend more times giving back to our communities.

Be Accountable

We are reliable and trustworthy; we are true to our word and own our responsibilities.

We own our responsibilities through to the end of every task. We are detail oriented and conscientious. We do not cut corners and strive to exceed the expectations of our customers.

Innovate

Push the envelope every day.

We consistently present the best product and customer service experience possible to our customers. Driven by a desire to provide the best products, we are consistently looking for innovative approaches to our business. Our brand and customer experience create trends.

Be Humble

Recognize your limitations, encourage the development of other’s strengths.

In the spirit of fostering growth and development, we recognize the contributions others make to our personal and professional successes. One person alone does not have all the skills required for greatness. We recognize our own limitations and are not afraid to defer to peers with other talents. We believe in allowing each other to shine.

Define Your Passion

Identify what motivates you.

A strong work ethic is the cornerstone of any successful organization. By identifying what motivates us, a desire to serve each other and our community, we have made hard work and diligence an innate part of our organizational identity.